What is Tahoe Stash?

February 10, 2010 by David  
Filed under Skiing

Ever want to avoid the tourists while on the slopes? Do you want to know where the locals ride? Heavenly Ski Resort (you know they’re one of my favorites based on how many times I blog about them) set up a website called Tahoe Stash that secretly tells you where you need to go on their mountain for the spots that only locals know.

It’s a pretty simple site. At the top you will see the Heavenly trail map with 6 red dots on it. Hover over a dot and it will reveal a secret stash. Each reveal has a description on how to get there, the difficulty level and a video of what to expect. You can also submit comments with other riders and skiers.

I think it’s a pretty cool site that could be expanded on with other mountains in Tahoe. But by posting some of the secret stashes, aren’t they opening them up to everyone – in the process not making them so secret? I wonder if they had thought about making the site accessible to members only, verifying viewers are in fact locals? Probably not. My guess is it was set up as an additional way to create buzz about Heavenly. They do a great job at this and are really active on Heavenly TV, their blog and Facebook.